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Want a marketing job at Best buy? Better have 250 Twitter followers.

That pesky degree took you four years, but it's not enough!

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Computing | by Barb Dybwad | Tue Jul 14, 2009 10:58AM | 2 comments

In what may be the first quantification of employment-related Twitter follower thresholds, Best Buy's recent job ad for Senior Manager - Emerging Media Marketing has two explicit requirements: a college degree and a minimum of 250 Twitter followers. Chief Executive Brian Dunn has apparently ushered in a Twitter-besotted corporate culture at the big box retailer, encouraging both investors and customers unable to make it to the company's annual shareholder meetings to follow along on the microblogging service.

So how long will it be before number of Twitter followers is a staple resume bullet? Before marketers and executives come chest beating into every interview trying to out-follower the next applicant? Have you ever had Twitter come up in a job interview?


This story around the web:

Trusted sources:
external link How many Twitter followers does it take to… [Propeller Science & Tech]
external link Twitter use is a job qualification? …… [digg: Tech Popular]
external link Best Buy: Have 250 Twitter followers or no… [TG Daily]
external link Best Buy seeks job applicants with 250… [revolutionmagazine.com]

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Comments (2)

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Vickie Smith-Siculiano, PMP external link (5:54 PM on Wed Jul 15, 2009)

WOW - that is serious props for social media mavens who are lookin for a job, like myself! Almost at 1000!! - gotta keep my eyes open - thanks!

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Vickie Smith-Siculiano, PMP external link (5:53 PM on Wed Jul 15, 2009)

WOW - that is serious props for social media mavens who are lookin for a job, like myself! Almost at 100 - gotta keep my eyes open - thanks!

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